1919 - 1929
The leather for shoes - second draft (See first draft).
This advertisement opposes the development of synthetic rubber soles that was taking place at that time.
Doctor Luigi Rovetta was a theorist of scientific naturism. In 1920, he founded the House of Natural Cures Dr. Luigi Rovetta in Ronco di Ghiffa, on the shores of Lake Maggiore. Here, the patient could regenerate in an uncontaminated landscape and restore the right balance between body and environment. Cappiello proposed to this client an other project
