The Salon des Humoristes was conceived by Félix Juven, director of "Le Rire". This salon would merge with that of the Société des Dessinateurs Humoristes. Cappiello was part of the organizing artistic committee.
Printing inks manufactured by Charles Eneu Johnson & Co in Philadelphia, Pennsylvania.
This advertisement is part of a group of 9 advertisements and advertisement projects created by Cappiello for the same brand.