A first draft was made for the Belgian beer Haecht. The drawing, after modifying the shirt, was proposed to Bières Paillette in Le Havre (see black and white photos). Finally, it was proposed to Bières du Fort-Carré in Saint-Dizier (Haute-Marne) after adapting the barrels.
Advertisement for Byrrh comprising two panels, with the caption on the left reading “from vat to wine...” and on the right “from wine to Byrrh...” This advertisement is similar to 1938202B0.